Professional Services News / KickCharge Creative

Seattle Contractor Featured as Agency's First Brand of the Month

Via: ReleaseWire

Updated 8:00 AM CDT, Thu, May 30,2019

KickCharge Creative Unveils Mascot for Seatown Electric, Heating & Air

Washington, NJ -- (SBWIRE) -- 05/30/2019 -- It was a rebrand of astronomical proportions, so its selection as Brand of the Month comes as no surprise. KickCharge Creative®, the agency delivering Powerful Marketing Solutions® and custom brands for small and medium-sized businesses, chose the bright brand it developed for Seatown Electric, Heating & Air in Seattle, Wash., as the May 2019 recipient of this new monthly honor.

KickCharge is known for logo design, as well as its prowess in creating HVAC company names, head-turning vehicle wraps and custom WordPress web design in NJ and across the country. It has started a monthly video series describing the rebrand journey for one of its clients.

In the pioneer video, KickCharge President Dan Antonelli says the spaceman mascot created for Seatown pays homage to the Space Needle, the iconic Seattle observation tower that was designed to symbolize the Space Age. The retro-styled character was developed from scratch. It uses a unique color scheme, Antonelli says in the video, and the Seattle skyline provides a fitting background. Watch it here.

Seatown Electric, Heating & Air consulted KickCharge when the company was 4 years old and had been known simply as Seatown Electric until about six months prior—so, many in the market had not learned it also offers HVAC services.

The new brand already adorns more than a dozen trucks and has been implemented on the company's stationery, brochures, uniforms and other collateral—promising "service that's out of this world."

"Despite our new look, the down-to-earth values that have fueled our company to success remain unchanged. We're still the same team of honest, highly trained professionals who consistently deliver personal, high-quality electrical and HVAC products and services to customers in the Seattle area," the company's rebrand announcement to its customers says. "We're still committed to five-star service of cosmic proportions. We're still committed to providing you with a customer-service experience that is out of this world."

Brandon Phillips at Seatown wrote in his review of KickCharge Creative: "After working with Dan and his team of unbelievably talented, creative geniuses we now have a fun, bold, vibrant brand that matches our five-star reputation. … Since the rebrand I look back and will say it's worth every penny. My recommendation to any business owner is go all in with it. Don't stop with just a logo—let them do it all. You won't be disappointed."

About KickCharge Creative
KickCharge Creative creates powerful brands and brings them to life in truck wrap designs, brochures and other print collateral, website design and original content, digital marketing such as search engine optimization and social media management, and more. The New Jersey agency has designed more than 1,000 logos, won dozens of awards and appeared on the cover of multiple trade publications. Contact KickCharge today to learn more about its capabilities.

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Alyssa Young
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