London, England -- (ReleaseWire) -- 05/09/2017 -- In today's digital and ever-evolving business world, maintaining brand consistency is just as important as brand creation, i.e. developing the right brand identity to resonate with your target audience. Without effective brand management, an organisation cannot maintain consistency, coherence and relevance across touchpoints, which results in loss of brand equity and a declining bottom-line. The larger and more multi-national the brand, the harder it is to align multiple stakeholders, and retain and grow brand value. Organisations seeking an effective and experienced brand guardian look to the branding agency Lambie-Nairn to maintain brand consistency, maximizing brand value and combatting challenges both now and in the future.
A representative of Lambie-Nairn talked about brand strategy for their clients, "Historically well-known for our pioneering work in on-screen identity, Lambie-Nairn's experience extends across both Business to Consumer and Business to Business brands in multiple sectors. It's in our DNA to look at brands holistically, building them from the inside out, providing the expertise and tools to allow them to flex and grow in today's ever evolving world.
Our unique approach to brand building extends to our industry leading brand management programme known as Brand Optimisation™. As part of WPP we serve clients across the globe and manage 8 offices in Europe, the Middle East and Latin America. Our clients include BBC, Olympic Channel, Hotels.com, Telefónica, and STC amongst others. Visit our website http://www.lambie-nairn.com to learn about how we can help you achieve corporate branding that is successful for the long run."
Multi award-winning, international creative brand agency Lambie-Nairn have a track record of over 40 years design, delivery and management of dynamic brands which reshape categories and have the strength to flex and evolve with market environments. Part of the WPP group, Lambie-Nairn is headquartered in London, with offices across Europe, UAE and Latin America. Lambie-Nairn clients include Telefónica, O2, STC, Airbus, International Olympic Committee, JLL, Invictus Games, UCL, Channel 4 and Euronews amongst many others.
For more on Lambie-Nairn, please visit www.lambie-nairn.com
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